Want to learn a simple way to use your client experiences as amazing marketing content??
Today on the vlog we cover the “How to” questions on creating your very own case studies and how you can use them as marketing content to grow your business.
Blogs are powerful marketing tools that businesses leverage in a myriad of ways to drive sales for their business, and retailers and wholesalers are no exception.
This week's vlog episode "Content Marketing: Deep Dive Into Blog Post Creation" features our discussion on how to come up blog ideas and how to manage their creation.
In this week's Insights we are "Talkin' Shop" with Miki Utnehmer. Miki is an experienced retail product manager but more recently a graduate of a Masters in Sustainability Leadership from Arizona State University. We discuss what sustainability means in retail, who is getting it right, the future of sustainability, and how you can get started.
Today’s private brands are no longer the basic, low priced substitute for national brands. Instead they are an investment in your future via your own brand, with a story to be told, and a customer to be developed. This week’s Insights examines the evolution of private brands and the necessary strategic changes that need to be made to keep your private brand competitive and relevant, while increasing your customer’s brand loyalty.
In this week’s Insights I'm "talkin' shop" with Kelly Mutsch, Chief Creative Officer at Ontal. Kelly has over 10 years of experience in retail and wholesale and offers a unique outlook on today’s retail landscape and the paradigm shift that traditional retailers have to make if they want to compete.
“Retail isn’t like it used to be…it used to be fun…” is a statement I've heard countless times throughout my career.
And I couldn't disagree more - retail hasn’t been this exciting SINCE the "good ole days".
This week’s Insights examines the changing retail landscape and why it should be inspiring you and reigniting your passion for retail’s future.