Ready to SLAY your sales to stratospheric new heights and have a stress free holiday season??
This 4 week group program is MADE FOR fashion brands, e-commerce brands, brand owners, designers & makers, and Designer CEOs who are ready to send their sales thru the roof this holiday season!
What if I told you that you could have a stress free holiday season AND make more sales than ever before?
WELL I’M HERE TO TELL YOU WITH THIS PROGRAM AND MY 14 YEARS EXPERIENCE IT CAN!
I know running your fashion brand hasn’t been easy this year.
LET’S BE REAL --- it’s been a rough year. Trade shows and pop ups have been cancelled, wholesale orders are way down, and your online sales are hit or miss. You’ve struggled to create any real sales traction and may be feeling frustrated, helpless, and stressed out about how you’ll make sales this holiday season. You are feeling nervous about the holiday season because sales have been down this year and you know it’s “make or break” time.
The holiday season is quickly approaching and there’s no doubt that customers will still be shopping this year but just can’t figure out how to make any real sales impact without going over budget with your paid advertising.
You are tired of spinning your wheels, attempting to “do it all”, and trying every single sales strategy under the sun, just crossing your fingers that one will stick.
You keep procrastinating on getting started with your sales and marketing plan because you don’t know what will ACTUALLY work (especially THIS year) and generate those sales for you.
Imagine —
BEING SUPPORTED with my 14 years experience to help you navigate this year's unprecedented holiday season with ease by focusing on my secrets to proven sales strategies that work EVEN during this rollercoaster retail environment
MORE SALES, MORE PROFIT, and MORE GROWTH for your fashion brand
The peace of mind that comes from TOTAL CONFIDENCE - no more doubting yourself, you know exactly what you need to do generate sales this holiday season
Heading into November with your holiday sales and marketing strategy TOTALLY DONE so you can focus on what matters most this time of year - SELLING!
Time back to ENJOY the holidays with your family and friends
NO STRESS, no last minute scrambling, and no confusion about your promotions and sales tactics this year - you’ll be ready and prepared for the least stressful holiday selling season ever!
What Clients Are Saying:
““(Before working with Sarah) I felt burnt out and unable to figure out a course to make my business profitable. Now I have a clear path - I don’t feel burnt out and when I feel overwhelmed I just ask myself, “What is going to bring me money right now?” And I do that. The energy behind it and feeling like “I got this!”. New sales have come in and there are too many benefits to (working with Sarah) to list but probably the biggest area is marketing for my business - knowing how to mine Instagram, newsletters, Canva, Pinterest, - knowing how to put those together and use them effectively. (Working with Sarah) is definitely a MUST DO! Go for it!”
““(Before working with Sarah) I had a running business, with low sales and struggled to build a strategy. (Working with Sarah) helped me develop clarity in thought, identify gaps in my business and form a strategy to grow my business, while focusing on key points. I found ways to reduce the stress caused by certain aspects of the business, giving me more time and energy to focus on marketing and growth. I feel my website is more reflective of the values and messaging I want to convey to my clients. (Since working with Sarah) I have noticed clients responding more to my product and offerings as a brand. (What she had to say about working with Sarah) Go for it! It is time and energy consuming to be introspective about your business and work, but you do see the reward at the end.””
Introducing…
A 4 Week fast track group program to send your sales thru the roof this holiday season
This program is MADE FOR fashion brands, e-commerce brands, brand owners, designers & makers, and Designer CEOs!
After being a buyer for a few of the biggest retailers and well known brands in the country and now as a retail consultant and coach - I know exactly what you need to do to get your fashion brand ready for the holiday season and how to SLAY YOUR SALES and have the best holiday selling season ever!
Fashion brands that have successful holiday sales year over year know that if you wait to plan and prepare until the holiday season arrives it will be too late - you’ll miss out on customer interest, profit margin, and sales. Instead they dedicate time to plan and prepare BEFORE the selling season arrives so they are ready to jump right in when the holidays are here.
I’ve weathered many holiday selling seasons and after 12+ years working for nationwide retailers, I know exactly what you need to do to keep your holidays stress free, how to keep your marketing fresh and relevant to make your brand stand out. and what it takes to create and rollout sales strategies that have delivered double and even triple digit sales increases.
COME AWAY WITH:
Total confidence that you know how to navigate this year’s unprecedented holiday season and know how to make the most of this year’s unique sales opportunities.
A game plan for making sales so you can avoid the confusion and stress of last minute holiday planning.
A simplified, but incredibly effective promotional plan to make it easy for you to sell, sell, SELL without giving away your profits.
A stress free holiday season that you can enjoy with your family and friends AND make more sales!
What Clients Are Saying:
““I was at a crossroads with my business and knew it became more of a hobby rather than a business but I didn’t know how to transform it into the business I had wanted it to be. I just felt confused and didn’t know what to do to get back on track. (Working with Sarah) has helped me tremendously with getting back on track but on the right track this time. It has given me the tools to transform my business into truly a business and not just a hobby. It has helped me personally just with growth and confidence in making decisions and what I want out of life. The change is in the behind the scenes of the business with the strategies and plans I will embrace and use to grow my business. Definitely do it! It was so beneficial for me that I want others to have the same experience. It will be the best thing for you and your business!””
““I had given myself 2020 to focus on my brand and to see if it was financially viable. I needed a push to get into the business thinking mindset & to hold me accountable for a set amount of time in order for me to be motivated to move this forward by myself. I now have clarity in what my business stands for and confidence in myself to be able to speak to these. If you want to really pursue your business and want clarity on how to move forward, then do it! (work with Sarah)” ”
What We Are Covering:
Week 1 - Stress free Sales
Mastering Your Sales Mindset
Mindset is the foundation of sales success so we’ll uncover what’s been holding you back and realign your mindset to embrace selling. You’ll create your very own SALES RITUAL and transform those limiting beliefs to unlimited sales.
Setting Sales Goals for Success
Goals are the roadmap to your holiday success. We’ll get specific about exactly what you want to achieve and set sales goals so there’s no confusion about what you are working towards so you can make it happen.
Ready Your Website to Convert
Now is the time to make sure your website is maximized to SELL for you. I’ll share your website’s MUST HAVEs if you want to convert those clicks into sales.
Week 2 - Simplify Your Sales Strategy
Tapping Into YOUR Unlimited Sales Strategy
This year has been unprecedented but there are unlimited sales to be made this holiday season IF you know where the opportunities are and how to position your brand for them. I’ll share exactly how to tap into what makes your brand special and use that to maximize your sales this year.
Maximize Your Marketing
Whether you have 10 products or 10,000 you’ve got to get creative with your marketing to keep your customer interested and make the sale. I’ll share proven, yet simple techniques to get the most out of your marketing and maximize your sales potential.
Your Sales Roadmap
You need a plan to make your sales goals and this week we’ll create your roadmap to sales success. We’ll map out exactly what you need to market to hit those goals and make those sales.
Week 3 - Skyrocket Your Sales
This week is a BIG ONE. I’m drilling down and getting s-p-e-c-i-f-i-c on THE proven sales strategies that are working RIGHT NOW in this market. You’ll have “how-to’s”, guides, templates to get started NOW so you aren’t scrambling later. We’ll layer these strategies into your sales roadmap to skyrocket your sales this year.
Week 4 - Seasonal Sales Success
Design Your Irresistible Promotions
How do you compete on those BIG days when everyone is offering the world? You create an irresistible promotion that you customers can’t refuse (but that won’t give away your margin.) We’ll tackle the holiday’s BIGGEST days - BLACK FRIDAY, SMALL BUSINESS SATURDAY, CYBER MONDAY, AND CHRISTMAS WEEK - and create profitable promotions to keep your customer clicking “BUY NOW!”
Upsell to UP YOUR SALES
A special bonus segment to help you upsell your customers and increase YOUR sales. You’ll learn when to upsell and how to naturally, without feeling “salesy”.
Here’s What’s Included!
No need to grab your calculator. I’ve added it all up for you…
All of this support, training, and know-how bundled in SLAY YOUR SALES, designed to skyrocket your holiday sales has a total value of $5750.
But it’s only a fraction of the investment because I want you to get results and have the support and access you need to make it happen!
all this incredible value for only $747!
Doors close Sunday September 27th at midnight
PAYMENT PLAN OPTIONS AND BONUSES INCLUDED!
BI MONTHLY PAYMENT PLANS ARE AVAILABLE
I want you to get results and have the know-how and support you deserve to make your fashion brand THRIVE so I’m offering a bi weekly PAYMENT PLAN to help you manage your budget!
For only a few hundred dollars a month, you’ll receive all the knowledge, support, and accountability that every Designer CEO needs to have your best holiday season ever!
This program will never be at such a valuable price. Next round - the price will definitely go up.
AND on top of that -
I’m kicking in a very special EXTRA BONUS (a $100 value!!!)
Every member of SLAY YOUR SALES will receive a FREE 30 minute coaching call with me after the program ends during the month of November. I’ll check in with you to offer feedback or answer any last minute questions that have come up so you can go into the holiday season feel 100% confident that you are ready for the holiday season!
ENROLLMENT ENDS AND DOORS CLOSE ON SUNDAY 9/27
WE BEGIN TUESDAY OCTOBER 5TH - don’t miss your chance!
What Clients Are Saying:
““Before Sarah and I had our session I was feeling pretty lost as far as how to strategize my social media and marketing positioning. Sarah showed me how to break down the steps with tangible, actionable points that I could actually wrap my head around and commit to doing. Just in changing my hashtag strategy I gained a 7% increase in followers in 3 days. This was something I hadn’t been able to do and had plateaued in my followers prior to that. Having an outside set of eyes looking at my social media and helping me strategize has been critical to achieving more sales. Getting outside of my own head is something better done with someone else who knows my brand!””
Hi, I’m Sarah Ferrence!
A merchandising and strategy maven, with 14 years of experience helping brands scale, grow, and evolve from fashion startup to mega brand status.
I believe every brand - big or small - has unlimited opportunities to grow but needs to develop unique strategies and tactics to stand out.
When brands take charge of their business, they position themselves to CREATE and SEIZE that next big sale, account, or line expansion and gain REAL BOTTOM LINE RESULTS.
After spending 11+ years learning the business of retail and fashion in corporate buying and product development roles at Kohl’s Department Stores, Harley-Davidson, and The Bon-Ton Department Store and responsible for achieving sales growth and profit revenues for hundred million dollar nationwide brands, I decided was time to share my expertise and love of all things retail with the world and my passion for helping designers and brands grow. Clients I’ve consulted for include nationwide brands - MukLuks and Crislu.
When I’m not leading my community of Designer CEOs, you’ll probably find me at sweating at barre class, cheering on the Penn State Nittany Lions, or hanging on my patio drinking a margarita with my boyfriend.
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Still have questions for me?
What is the SLAY YOUR SALES Program?
This program was created specifically for fashion designers who want to have the best holiday selling season ever but without giving away all their profits. It’s been designed to make your holiday sales prep simple and stress free and offer you the knowledge, support, and accountability to send your sales thru the roof this holiday season!
IS THE SLAY YOUR SALES PROGRAM RIGHT FOR ME?
This program is for fashion designers or brand owners of apparel, accessories, jewelry, or beauty brands who are tired of stressful holiday seasons and struggling with inconsistent sales and growth. If you are to have a stress free holiday season and learn proven sales strategies to create consistent sales and growth - then this is for you!
How much access do I have to Sarah?
An incredible amount for the price of this program! I’ve created this program to be absolutely accessible to you so you have what you need to grow your sales and profits. You are getting 4 Group Coaching Calls + 4 “Open Office Hours”, which is access to me twice a week inside the program, plus continued support from yours truly in the Exclusive Facebook Group.
What’s Your Refund Policy?
Because this is an interactive program that runs live and includes personalized coaching calls, there will be no refunds given.
Are you ready for your BEST holiday sales ever?
Listen you know that the holidays are THE PEAK time for sales and you know how stressful the holiday selling season is. You don’t want to be kicking yourself December 15th when you realize that you’ve missed out on sales and there’s no way to make it up NOW without giving your profits away.