For wherever you are in your brand's journey,
I’ve got you covered!
There are a few topics most buyers simply won’t discuss with a vendor, no matter how strong the relationship is. If you want answers, you’ll need to be more strategic gaining this intel. To help prepare for your discussion with a buyer, let’s closely examine the 5 most common topics buyers aren’t willing to discuss – as well as why they are so hesitant to share and what you can do to stay ahead of the game.
This blog is Part 2 of 2 in a series and is focused on the advantages Brick & Mortar has over the ecommerce world through creating deeper connections with their customers. This week we focus on Engagement Marketing and how to develop an integrated strategy with the Lifestyle Marketing concept. See last week's post, It’s Time for Brick and Mortar to Get a Life to get caught up.
In the first of two posts, we examine how a Brick & Mortar retail store can gain a competitive edge against the e-commerce giant by developing and executing a lifestyle and engagement marketing strategy. Why is lifestyle marketing so powerful and how can you adapt for your own retail business to drive sales and reach new customers?
