Open to Buy

9 Points To Strategize Before Starting Your Open to Buy

Forecasting your Open To Buy for the entire year can be a daunting task even for the most seasoned fashion brands and retailers. A little pre-planning and deliberation will make this process as seamless as possible and ensure increased profitability and sales throughout the year. Here are 9 aspects of your OTB that you want to strategize before you start your annual forecasts.