Brick & Mortar

Competitive Shopping 101 for Designer CEOs

As a fashion brand business owner, competitive shopping is an absolute must do!

By dedicating time to creating a competitive shopping strategy you’ll confidently know that your brand is well positioned and relevant in the marketplace, discover a non stop flow of fresh ideas for your fashion brand and products, uncover exciting new product and strategies that lead to incremental sales and strong profit margins, and lead the market with your brand and always be a few steps ahead of your competitors. 

Developing a competitive shopping strategy takes a little bit of time and dedication but I’m going to break it all down for you - you’ll hear the why, what, and how of competitive shopping and I’ll even share my 4 competitive shopping hacks to make it as simple as possible. Join me for, “ Competitive Shopping 101 for Designer CEOs”.


Q&A: Building an Authentic Connection with Your Customer, Defining Whitespace, and How Brick & Mortar Can Compete

Hear answers to the questions that Designer CEOs just like YOU have been wondering about.

On this episode, you’ll hear answers to the questions that you’ve been wondering about including…

  • How do you create an authentic connection with your customer through social media and what are the steps you need to take to develop your customer relationships?

  • What is whitespace for your business, why does it matter so much, and how to discover your fashion business’s biggest opportunities.

  • What does the future of marketing look like for brick & mortar retailers especially as it pertains to competing with ecommerce?

I’ll share my advice and get you Designer CEOs the answers you’ve been looking for so you can launch, grow, or scale your fashion brand now.

Q&A: Opening a Brick & Mortar, Getting Started With Instagram, & Defining Your Competition

Hear answers to the questions that Designer CEOs just like YOU have been wondering about.

On this episode, you’ll hear answers to the questions that you’ve been wondering about including…

  • As a designer is it worth it to open a brick and mortar store?

  • How do I get started with Instagram? I know that I need to be posting but don’t know what to be posting for my fashion brand.

  • I plan to launch my fashion brand with an online presence only. When researching my competitors should i only be thinking about other designers with similar products online? Should I be concerned with my competitors locally or on a national level?

I’ll share my advice and get you Designer CEOs the answers you’ve been looking for so you can launch, grow, or scale your fashion brand now.