All brands should be paying attention to Trader Joe’s, which is why this week’s post breaks down the – what, how, and why, along with the takeaways to apply to your business or brand.
Inclusivity is more than a mere buzzword – it’s a movement in the fashion and beauty industries, and we’re seeing it lead to huge sales results everywhere at retail. It’s a huge opportunity for brands to build excitement and emotion as so many unrecognized customers finally begin getting the attention that is so long overdue as brands create strategies and experiences that will set the foundation for brand loyalty and sales. Executing a successful inclusivity strategy truly is an investment but with quick action will deliver a significant return. The customer is hungry for inclusivity and shows no signs of slowing down.
After years of rumors, weeks of speculation, and a few final days of chaos - The Bon-Ton is liquidating the entirety of its 256 stores. Since the company's fate has been determined, I recently asked a remaining employee, and good friend, if they would share their thoughts on the bankruptcy, specifically how The Bon-Ton got to this point, what this whole experience has meant to them, and reflect upon what they feel could have been done to avoid this this terrible fate.
In this week's Insights we are "Talkin' Shop" with Miki Utnehmer. Miki is an experienced retail product manager but more recently a graduate of a Masters in Sustainability Leadership from Arizona State University. We discuss what sustainability means in retail, who is getting it right, the future of sustainability, and how you can get started.
In this week’s Insights I'm "talkin' shop" with Kelly Mutsch, Chief Creative Officer at Ontal. Kelly has over 10 years of experience in retail and wholesale and offers a unique outlook on today’s retail landscape and the paradigm shift that traditional retailers have to make if they want to compete.
During NYFW designers strive to set themselves apart, but every so often there is a message found during fashion week that transcends a single designer or trend and communicates a unifying theme impacting the entire fashion community. Did you notice NYFW’s message this season?